Upcoming Events

  1. El Dia de Los Muertos

    November 1 @ 10:00 am - 3:00 pm
  2. Executive Committee Meeting

    November 4 @ 9:00 am - 10:00 am
    |Recurring Event (See all)
    Every month on the first Tuesday
  3. Promotions Committee Meeting

    November 5 @ 9:00 am - 10:00 am
    |Recurring Event (See all)
    Every month on the first Wednesday
  4. Farmers’ Market

    November 6 @ 6:00 pm - 9:00 pm
    |Recurring Event (See all)
    until November 1, 2014

Veterans_CelebrationVeterans Day Celebration

Thursday, November 6

Downtown Association is hosting its 6th Annual Veterans Celebration at Farmers’ Market Thursday, November 6 from 6 – 9 PM.  Support the area’s 25,000-plus veterans and honor those serving and those no longer with us.

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Farmers' MarketFarmers’ Market

Thursdays 6 – 9 PM

Held every Thursday night, Farmers’ Market brings the community together to shop for fresh produce, sample San Luis Obispo’s delectable and varied cuisine, browse local shops, listen to live music and interact with local entertainers.

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Tree_Lighting_ProgramLight Up Downtown

Want to help “Light Up Downtown?”  Then, become a commemorative sponsor of our Downtown Tree Lighting Program!

Only a few trees remain available in the Downtown area along Higuera Street between Morro and Garden Streets.

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Downtown News

  • Halloween Weekend Notice to Businesses

    ONS_Halloween_FlyerHalloween is this Friday, so expect a huge crowd of partygoers all weekend.  The Downtown Association’s Food, Beverage and Services Committee will provide cleaning services, trash pickup and porta-potties over the weekend to minimize the impact on Downtown.  The potties will be placed Friday evening and will be located on Chorro, Garden and Broad streets near Higuera.

    The committee along with the San Luis Police Department has also launched an awareness campaign “Don’t make this Halloween a Super FAIL by spending it in JAIL.”  Posters have been distributed throughout Downtown and Cal Poly campus.  Your business can help spread the message by posting it in your storefront or sending an email to your patrons.  Click here to download the poster or stop by our office located at 1108 Garden Street, Suite 210.  Another way to help spread the word is through your social media, just add “DRINK SMART #DRINKSLO” to your posts.
    In addition, the San Luis Obispo Police Department would like to remind everyone that the Safety Enhancement Zone will be in affect for the entire city starting Thursday, October 30 at 12:01 AM to Monday, November 3 at 7 AM. During the Safety Enhancement Zone time frame all fines for the following violations are doubled with a minimum fine set at $700:

    * Possession of Open Container of Alcohol
    * Noise Violations
    * Unruly Gatherings
    * Urination in Public
    * Possession of Dangerous Weapons

    Thank you for your continuing support of these programs in keeping Downtown SLO a safe and vibrant district.

  • What’s Up Around Downtown in October?

    DTBrown_Hallowe'enAs a kid I remember October as one of the most exciting months of the year. The weather was changing from warm summer days to brisk mornings with winds blowing down the streets like a gentle reminder that Thanksgiving was just around the corner and Hallowe’en was here. There was always that last minute scramble to figure out a costume for the costume contest and carnival at the school that I was now settled in at and busy with studies. As I have grown older not much has changed. I still scramble for a last minute costume and look forward to the brisk jogs in the morning and cool evenings with a warm cocoa or an Oktoberfest beer.

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  • Holiday Parade Applications Now Available

    holiday_paradeCalling all clubs, organizations, bands, businesses, dance troupes and musical acts come be a part of our annual Holiday Parade on Friday, December 5! Downtown Association’s Holiday Parade, now in its 39th year, is one of the area’s largest holiday events showcasing 100 decorative floats, jammin’ musical acts, dance performers and much more, entertaining thousands of attendees from around the county and beyond. This year we’re having a “Hula Holiday” theme to capture the warm holiday spirit we share on the Central Coast.   Read More

Great American Main Street Award Winner

San Luis Obispo, California was awarded The Great American Main Street Award in 1999 by the National Trust For Historic Preservation. Since 1995, this esteemed award has been presented to five US Cities each year, recognizing them for their successful preservation-based downtown revivals.

Old SLO Trolley

Trolley service is provided from both of the parking structures and at convenient locations within the Downtown core approximately every 15 minutes. The fare is 50 cents. Hours of operation are:

  • Thursdays - 5 to 9 p.m. - Year Round
  • Fridays - 5 to 9 p.m. - June-Labor Day
  • Saturday - 5 to 9 p.m. - April - October

Click here for the Trolley and City bus schedule.