Downtown SLO Farmers’ Market & Snow Night Is a GO Tonight!

Downtown SLO Farmers' Market is on tonight! Join us for our Snow Night happening on the corner of Chorro & Higuera, plus awesome live entertainment, fresh produce, delicious BBQ & dishes and great local finds! See you at 6PM in Downtown SLO!

Upcoming Events

Tue 17

Design Committee Meeting Canceled

January 17 @ 8:00 AM - 9:00 AM
San Luis Obispo
Wed 18

Special Events Committee Meeting

January 18 @ 9:00 AM - 10:00 AM
San Luis Obispo
Thu 19

Economic Activities Committee Meeting

January 19 @ 9:00 AM - 10:00 AM
San Luis Obispo

concerts_young_dubliners_2016Concerts in the Plaza Band Applications 

January 3rd – January 31st 

The Downtown Association is looking for the “best of the best” talent to entertain the crowds that fill Mission Plaza each week and this year we are not only looking for the best local talent, but the best across the state! Applications are now available.  We will be accepting applications until Tuesday, January 31st.

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snownight_archiveSnow Night Rescheduled

Thursday, January 12th

Enjoy the rain while it’s here, then enjoy some snow in January in Downtown SLO! Come have fun with a sledding hill for all ages and play area for children five and under!

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Farmers' MarketDowntown SLO Farmers’ Market

Thursdays 6 – 9 PM

Held every Thursday night, Downtown SLO Farmers’ Market brings the community together to shop for fresh produce, sample San Luis Obispo’s delectable and varied cuisine, browse local shops, listen to live music and interact with local entertainers.

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Downtown News

  • Downtown Perspective

    “Eventually, all things merge into one, and a river runs through it. The river was cut by the world’s great flood and runs over rocks from the basement of time. On some of the rocks are timeless raindrops. Under the rocks are the words, and some of the words are theirs. I am haunted by waters.”   – Norman Maclean, A River Runs Through It

    This quote struck me the first time I laid eyes on it, partially because I am an angler and partially because it is such a beautiful arrangement of words that sum up life. Universally speaking, the words penned by Norman Maclean 40 years ago in his semi-autobiographical novel translate to so many aspects of our lives. You don’t have to enjoy fly-fishing to appreciate the trials of a family dynamic and their love for fishing or the abundance of metaphors that Maclean laced throughout his story. Similarly, it does not take a literary genius to see that the story talks about fishing and relationships but it speaks to the pursuit of the meaning of life and the different paths that each of us take in that journey.  Read More

  • New Opportunity to Join Our Team

    Join the SLO Downtown Association team as its Digital Marketing Coordinator. The Digital Marketing Coordinator (DMC) is responsible for coordinating external communications to the world through our robust social media presence, weekly newsletters, press releases and coordinated advertising campaigns with our local media partners. The DMC is often seen Downtown shooting photos of events or new member businesses for our monthly column in SLO Journal Plus. The position is flexible and time in the office and the field may vary depending on seasonal events. 

    For more information or if you would like to apply for this position, please visit

  • Downtown Foreword

    Parking_front_OutOur first Downtown Foreword was held in the SLO Library Community Room last month. Local parking and transportation experts participated in a panel discussion about the science and theory that drives how we travel through a downtown environment, alternatives to cars and the advances in technology that will shape the future of transit. In case you missed it, we have our videos of the panel and the Powerpoint posted on our website. 

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San Luis Obispo Downtown Association

1108 Garden Street, Suite 210
San Luis Obispo, CA 93401
Phone: (805) 541-0286
Fax: (805) 781-2647

(805) 458-5153

Old SLO Trolley

Trolley service is provided from both of the parking structures and at convenient locations within the Downtown core approximately every 15 minutes. The fare is 50 cents. Hours of operation are:

  • Thursdays - 5 PM to 9 PM - Year Round
  • Fridays - 5 PM to 9 PM - June-Labor Day
  • Saturday - 5 PM to 9 PM - April - October

Click here for the Trolley and City bus schedule.