Making Change Count Through Directed Giving


Photo by: Robyn Dudley

On Tuesday, May 10th, San Luis Obispo Downtown Association along with the City of San Luis Obispo and the United Way of San Luis Obispo County presented Friends of Prado with a $2800 check from funds collected through the Directed Giving Campaign “Make Change Count Help for the Homeless” donation meters.

There are seven Directed Giving meters (donation stations) located throughout Downtown as way for the community to give directly to programs that provide homeless services. The program is also educational, encouraging citizens to give directly for social service efforts and curb instances of panhandling.

The Directed Giving Campaign began as a pilot program in 2014 and to-date has raised over $11,000 through meter sponsorships, private donations and direct donations made at the various donation station sites. Funds raised have been donated to the Friends of Prado, an organization created to helping the homeless in SLO County since 1997. Each day 90-100 homeless men, women and children come to the Prado Day Center for essential day-to-day services, employment assistance, social services and enriching activities for the children.

A special thanks goes out to the many community members, businesses and community organizations for their donation meter sponsorships, support of the Directed Giving pilot program to Make Change Count.  Click here for more information about the campaign.