Serengeti West Fine Jewelers

Categories: Jewelers Order Online


951 Monterey Street
San Luis Obispo, CA 93401
(805) 546-8706

visit website

View on Google Maps

Social Media


Serengeti Company was founded in 1978 by Gene Dente and his brothers Vincent and Steven. Because Vincent and his wife Kathleen moved to San Luis Obispo in 1985, they began their own gem business called Rock Soup Trading Company. Later, the name would be changed to Serengeti West in honor of the African gemstone mines that the Dente brothers visited together. As a result of Vincent’s death, Kathleen assumed operation of the store in 1996.

 Order Online

Nearby Shopping

Nearby Dining

Nearby Services