Downtown SLO Farmers’ Market & Halloween Festivities have been canceled tonight due to the anticipated inclement weather. Halloween Festivities (Trick-or-Treating and Costume Contest) have been rescheduled to Monday, October 31st, from 5 PM - 8:30 PM.  Trick-or-Treating bags & maps will be available in the Union Bank parking lot (955 Higuera Street) at 5 PM.  Costume Contest will also be held there starting at 6:30 PM. 


Mission Statement

To Foster an Economically Vibrant Downtown.

Duties of the SLO Downtown Association

The Downtown Association primarily serves its members in the areas of Parking, Promotions, Design, Economic Activities and Thursday Night Promotions. (See our Committee Page) Committees for these issues are comprised of business owners, employees and the public at large. The 11-member Board of Directors is comprised of business owners and managers.

One important fact about the Downtown Association operation is that it is entirely voluntary, with the exception of the staff, and that it is a member-run organization. The businesses are their own guide and determine the ultimate direction of the Downtown Association.

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Strategic Business Plan & Annual Report

The Downtown Association’s current Strategic Business Plan was updated in 2013 by retired Executive Director Deborah Cash.



SLO Downtown Association at Work for Its Members & the Community

Board of Directors

The Board of Directors meets every second Tuesday at 7:30 AM in the Downtown Association conference room. Board members serve 2-year terms beginning April 1st of the election year and ending March 31st; two consecutive terms may be served. Board members serve as chairs and members of one of the standing committees described below. Other committee assignments include finance, nominating and executive committees.

SLO Downtown Association Board of Directors


Great American Main Street Award Winner

San Luis Obispo, California was awarded The Great American Main Street Award in 1999 by the National Trust For Historic Preservation. Since 1995, this esteemed award has been presented to five US Cities each year, recognizing them for their successful preservation-based downtown revivals.

San Luis Obispo Downtown Association

1108 Garden Street, Suite 210
San Luis Obispo, CA 93401
Phone: (805) 541-0286
Fax: (805) 781-2647

(805) 458-5153

Old SLO Trolley

Trolley service is provided from both of the parking structures and at convenient locations within the Downtown core approximately every 15 minutes. The fare is 50 cents. Hours of operation are:

  • Thursdays - 5 PM to 9 PM - Year Round
  • Fridays - 5 PM to 9 PM - June-Labor Day
  • Saturday - 5 PM to 9 PM - April - October

Click here for the Trolley and City bus schedule.