Downtown SLO to Host 2025 California Main Street Annual Conference
Downtown SLO
Rachel Lackmann
Marketing & Communications Manager
Marketing@DowntownSLO.com
FOR IMMEDIATE RELEASE
SAN LUIS OBISPO, CA
Wednesday, August 13, 2025
Placemaking and economic development professionals from across the state will gather for three days of content, conversation, and connection.
Downtown SLO is proud to share that San Luis Obispo has been chosen as the location for the 2025 California Main Street Conference. The conference will take place October 15–17, 2025, at venues across downtown San Luis Obispo, showcasing the city’s walkability, public art, events, and vibrant shops and restaurants
The conference sessions and panels will cover themes such as commercial district revitalization, housing, and promotional strategies, with an emphasis on Downtown SLO’s partnerships with the City of SLO, Cal Poly, and other local organizations. Statewide and national experts will share best practices, tourism and economic development strategies, and legislative updates.
Venues include Hotel Cerro (the official hotel partner), the Palm Theatre, the Penny, the SLO Museum of Art, and more. The first evening will kick off with a Welcome Mixer & Networking Event in Mission Plaza, co-hosted with the SLO Chamber of Commerce in tandem with their monthly Membership Mixers.
About California Main Street
California Main Street (CAMS) is the state coordinating program of Main Street America, a subsidiary of the National Trust for Historic Preservation. Since its inception in 1986, CAMS has worked with 60+ communities across the state to revitalize downtowns and commercial districts through place-based economic development. CAMS communities have collectively secured over $8.5 billion in public and private reinvestment.
Event Details
Dates: Thursday, October 15, 2025 – Saturday, October 17, 2025
Conference registration is open now at my805tix.com.
Sponsors & Partners
- Co-Hosts: Downtown SLO, Visit San Luis Obispo
- Sponsors & Partners: Main Street America, Square, Visit California, Civitas, Geocentric, California State Parks Office of Historic Preservation, National Trust for Historic Preservation, Switchfoot Creative, Small Business Majority
About Downtown SLO
Downtown SLO is an Accredited Main Street community both statewide and nationally, as well as a member of the International Downtown Association.
Founded in 1975, Downtown SLO is a 501c6 nonprofit organization whose mission is to foster an economically vibrant downtown San Luis Obispo. Representing businesses within the city's Business Improvement Area, as well as voluntary members and community partners, Downtown SLO collaborates closely with the City of San Luis Obispo to support a thriving, vibrant city center. The organization is known for producing beloved community events like the weekly Thursday Night Farmers’ Market, the Annual Holiday Parade, and Concerts in the Plaza.
For More Information
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